Transportation analytics is the cornerstone of the logistics and transportation industry, as it makes it easy to collect, process, and interpret data gained throughout the supply chain. These tools, especially if paired with machine learning algorithms, help businesses gain insights into their operations, easily enabling them to optimize routes, reduce costs, improve customer service, and potentially achieve a competitive edge.
The benefit of transportation analytics is that it can turn raw data into actionable data. With it, companies can monitor real-time shipment locations, predict delays, identify bottlenecks anywhere in the supply chain, and optimize inventory levels. This makes it easy for businesses to address potential issues and streamline operations, improving efficiency all around and capturing critical data points that reveal trends and areas needing improvement within the logistics network.